The most important thing you can do right now to ensure the long-term success of your website is to start collecting emails from your visitors by using the WordPress email plugins. The reason is complicated, but the gist is that Google ranks websites based on the number of links back to the website (called backlinks) from other websites.
It is very hard to get backlinks. However, with a large email list, you can be sure that a new blog post or product listing will pick up a few backlinks from audience members. So start growing your email list now using these WordPress email plugins.
OptinMonster is the best lead generation plugin for WordPress out there. With pop-ups and email subscription forms, being a WordPress email plugins OptinMonster helps you capture some of the over 70% of visitors to your website that would otherwise leave, never to return.
OptinMonster has an easy to use form builder that gives you the features needed to create beautiful popup forms, floating header and footer bars, and many more types of opt-ins. With built-in behavior automation, targeting and exit-intent detection, some users have seen an instant boost in conversion rates of over 700%.
Email Subscribers & Newsletters
Email Subscribers allows you to collect leads, send automated notification emails, and keep in touch on a regular basis with newsletters. The best part is that you can manage all of it in one place.
It is built with bloggers, website owners, marketers and developers in mind but easy enough for anyone to use no matter their skill level. Email Subscribers does include the ability to customize newsletters with an HTML editor, so it does help to have a small amount of technical knowledge, but that isn’t necessary. You can also import/export subscriber lists and control user access on the backend with roles and capabilities.
MailChimp is legendary in the marketing world, and its email subscriber opt-in form and management system is the backbone of its success. MailChimp allows you to insert a contact form on your site, create beautiful email newsletters and manage massive automated email marketing campaigns all from one simple dashboard. With over 1 million active installations, MailChimp is one of the godfathers of email marketing campaign management and lead generation on the web.
In fact, Custom Signs implemented MailChimp and saw a 250% increase in email opt-ins. There are thousands of similar stories and case studies about MailChimp across the internet and its success as WordPress email plugins.
WP Mail SMTF by WPForms
If you have ever had trouble sending automated emails from your WordPress website to your audience, then you probably know how much of a headache it can be to diagnose and fix the issue.
However, WP Mail SMTP solves all of these problems by modifying the wp_mail() PHP function to use the correct SMTP provider. In regular people speak: this plugin sends emails that your recipients’ email services will recognize and not block.
MailPoet is extremely simple and easy to use. As one of the most popular email and newsletter management system that integrates perfectly with your site and automates email campaigns, MailPoet has put a lot of effort into nailing the responsiveness of email templates so that users can view them properly across multiple devices. That is a huge advantage over other services that sometimes display email improperly on different devices depending on screen dimensions and content types.
It is the ultimate marketing plugin for email marketers who need an all-in-one solution for building mailing lists, targeted marketing campaigns, lead generation, and even building social media followings and improving conversions. Hustle does a lot of things as WordPress email plugins and if social media is a key aspect of your marketing strategy, then Hustle is the plugin for you.
Contact Form 7
You cannot build an email mailing list without an effective contact form. The secret to Contact Form 7’s success is its simplicity. It is about as simple as a contact form can get, and that allows you to customize its appearance in nearly endless ways. Contact Form 7 also supports CAPTCHA, Akismet spam filtering, and many other necessary features. Together, these features make it one of the most attractive email captureWordPress email plugins available, and with over one million active downloads, this simple plugin is one of the most popular plugins out there.
Ninja Forms is a powerful form creation tool for WordPress that allows you to build beautiful, highly effective forms in minutes using a drag-and-drop form creator. However, developers can utilize built-in hooks, filters, and custom field templates to customize it to do anything you need it to. There are no limitations to the number of forms, fields, emails, actions or submissions that you can set up using Ninja Forms. The sky is the limit.
Popups might be annoying, but many case studies have shown that popups and overlays vastly increase email subscriptions and lead conversion rates. Popup Builder is a plugin that will allow you to capitalize on this strategy to grow your mailing list and ultimately your business. This plugin allows you to control where, when and how many times that a pop-up form appears. Popup Builder will completely change the way you collect emails and leads.
Icegram makes several plugins, but the main Icegram plugin allows you to create nice popups, welcome bars, opt-ins, and lead generation forms. The goal of this WordPress email plugins is to simplify the experience of setting up and managing beautiful, attention-grabbing calls to action, and completely eliminate the need for technical knowledge or developers. The plugin comes with fours styles of opt-ins for free and eight more for premium users.
Final thoughts – Best WordPress email plugins
All of these WordPress email plugins have their merits. A few stand out above the rest, such as OptinMonster, MailChimp and MailPoet. But for best results, try a few of them before you settle on one for the long term. Whichever you choose, make sure you start collecting emails and leads as soon as possible. The key to long-term success for any website lies in the strength of its mailing list and social media following.