Are you new to SEO? Or looking to add some new SEO skills to your profile?
Then you need to read some SEO books or enroll yourself in some SEO training courses available online. I know reading those thick SEO books is not everyone’s cup of tea, so I have complied a list of 8 of the best SEO training courses that are available online.
Before starting with the list, I would like you to give a small introduction about what is SEO, why SEO is important and what the latest trends in SEO.
SEO is known as Search Engine Optimization. It is a procedure through which search engines find and rank websites. If a website is ranking at the top search results, then that website has very good SEO. One problem with SEO is that there is no numerical value that defines it. There are a lot of factors which needs to be considered while doing or improving SEO of a website.
Why SEO is important?
There are millions of website on internet, in order to get your website in front of people you need to please the search engines. And the only way to please them it to have proper SEO. If you rank high in SERPs (search engine results page), your website will automatically get huge amount of traffic. More traffic means more everything. Traffic on a website the foremost factor in the success of a business and SEO plays an important role in it.
SEO not only improve your search ranking but also improve user experience. In order to stay ahead of everyone, you need to know the latest SEO trends and select the a SEO training course accordingly.
Some of the latest SEO trends which has overtake the market are really interesting. Mobile devices have become really important and so is your mobile site SEO. Social media will be indexed readily. Mobile apps will also have their own SEO. There are many more such trends, but you need to choose which ones are more suitable for you.
8 Best SEO Training Courses Online
Udemy is a huge platform for online learning. It has more than 30,000 courses which has benefited over 7 million students. The best part it that, it has over 19,000 instructors who continuously add more and more courses. So you know, you have lot of options.
In respect of SEO training courses, they have over 280+ courses including paid and free ones. The following courses are worth checking out:
- SEO for SEO Beginners
- How I hit #1 on Google: The 2016 complete SEO course
- The complete SEO course: Rank your website in Google easily
DealFuel is a daily deals site where you will find awesome deals for web professionals. They have a host of courses available from all the big online training courses sites like Udemy or HubSpot. Being a deals site, the best part about it is that you get all the courses at a huge discount that normal. So, if you want to enroll for any paid courses, better check them out at DealFuel and you could get it at a discount.
Following are some SEOcourses which are extremely useful, plus they are discounted.
- OnPage SEO Secrets – The Proven Formula for #1 Ranking
- Custom SEO Strategy: Master the Lost Art
Who doesn’t know Moz and yes the Moz toolbar. Since their inception in 2004, they have quickly become of the best SEO consultancy firms. They provide host of SEO related services and are continuously expanding their horizon. If you want to know how good they are, search on Google ‘what is seo‘ and you will find them on the very first page.
Moz SEO training courses started by publishing a couple of courses on Udemy. Later they hosted a lot of courses on their site. Apart from just courses, they have webinars, quizzes, guides and much more. Don’t forget to checkout Moz Academy where they have courses for beginners as well as for professionals.
Coursera is massive open online courses platform where you will find abundant of courses on multiple topics. The USP of Coursera is that they have tied up with top universities and educational institutions in the world to bring you quality content.
Their 6-course specialization SEO course is one of their best courses. This particular was designed by collaborating with the University of California. Other courses in Coursera are also created with the help of top universities. So do check them out.
One small downside to their courses is that, since they have tied with universities, their courses start at one a specific date and ends on a specific date. But once the course starts, it lives to its expectation and you won’t feel you wasted time waiting for it.
Yoast has a WordPress SEO plugin that helps in improving the SEO by providing a checklist. They have loads of add-ons for the plugin to enhance its functionality. Other than that, Yoast also has guides and tutorials which help you better understand their plugin. They also have a few course for beginners who want to learn SEO. They have this SEO copywriting course which I find the most useful for writing SEO-friendly content.
UnGagged is not exactly an online courses library but a conference that attracts huge audience and top speakers on the subject of internet marketing. Their main focus is to bring the top players and newbies together by conducting conferences.
UnGagged conduct conferences at London and Las Vegas only. If you happen to attend any of their conferences, you’ll find how useful they are. I personally feel conferences are a great way to learn, as there are real people with whom you can talk and discuss anything.
If you are willing to attend any of their conferences, go check out their schedule. SEO being a major player in internet marketing, UnGagged has loads of events and conferences at place where you can gather quality information.
Not exactly a course site, but the site which is the base of almost all SEO training courses. Google search engine is one of the most used search engines in the world – it covers over two-third of the search market in US. With that reach, most of the SEO courses run around the algorithms, updates or any announcements by them.
Since lot of people rely on Google for search, they have lot of useful tools which help you SEO and most importantly, they are all free. Tools like Google Webmaster, Google AdWords and Google Analytics are hands down the best tools you should include in your SEO toolbox. Personally, I love all of them. Google Webmaster to know my site’s performance with Google Search Console. Google AdWords to typically run ads but also to find keywords for my content with its keyword planner tool. And, Google Analytics to make intelligent marketing and business decisions.
You’ll find online courses to learn more about these tools and Google also provides guides which are really helpful.
HubSpot is the place where you will find the latest internet marketing news and trends. There blog is frequently updated with quality content. The guides that they publish by the means of blog are ones to look out for.
They have a free inbound marketing course which covers topics like SEO, landing pages, blogging, conversion analysis and more. Apart from that they have extensive training courses which you can enroll anytime.
So, these were 8 of the best SEO training courses available online. If you have any suggestions or view on the courses, let us know in the comments section below.