Running a WooCommerce store is a lot of work! And your efforts get totally wasted when you face cart abandonment issues. According to geckoboard.com, the average shopping cart abandonment rate is 68.81% with the most recent study showing 74.52%. That means that seven out of ten customers at your store add something to their cart but then never finish their purchases.
Studies have suggested that an average person gets interrupted every 8 minutes while an average employee gets interrupted 56 times a day! This is where cart abandonment email comes into play. By sending out emails companies can recover almost 11% of the lost sales.
Retainful is a WordPress/WooCommerce plugin that helps you send timely abandoned cart emails and next order coupons at your WooCommerce store.
But why do you need a WooCommerce abandonment cart plugin? With a plugin of such type, you can send one or more automatically triggered emails to prompt people to recover their carts and drive new sales by sending out discount codes that shoppers can use on their next purchases.
A WooCommerce abandonment cart plugin will allow you to recover orders that were just a step away from closing. It enables you to create automatic & well-timed email reminders to be sent to your customers who have added your products to their cart but did not complete the order.
That’s where Retainful can help, and we’re reviewing it in this article. Here’s what we’ll cover:
- What is Retainful?
- Installation & Activation
- Pricing plans
- Is Retainful plugin right for you?
So let’s get started!
What is Retainful?
Retainful is a plugin that Retainful helps you send automated emails to boost your store’s sales. It comes with feature-rich with advanced email management features that will help you to drive repeat sales.
With this plugin, you can recover abandoned carts and drive 10 times more purchases easily. With 1000+connected stores, 5000+ carts recovered, 10000+ next order coupons sent, it is one of the popular plugins since its release in 2018.
Installation & Activation
The free edition, available in the official WordPress repository. It can be installed and activated just like any other WordPress plugin.
- From your WordPress Admin Dashboard > Plugins > Add New, search for “Retainful”.
- Click on the Install Now button to download the plugin. Once downloaded click on the Activate button to activate the plugin.
Recover Abandoned Carts
With Retainful you can recover abandoned carts and schedule your email reminders in a well-timed sequence. In the settings tab, you will find settings for Retainful Abandoned Cart Recovery Email plugin and allow you to set various settings like.
- When to consider a cart as abandoned?
- How many days to wait before automatically deleting the cart
- Should the store administrator get a notification when a cart is recovered
- Track real-time carts.
Auto-generate unique coupons
Do you want to increase the reorder rate of your online store? If you provide a customer lifetime value, they may want to come back and purchase again. Retainful offers a next coupon code generator feature with which you can send coupon codes to the customers that they can avail on their next order.
With this feature, you can choose where you want to insert the coupon code in your transactional emails or which order statuses will trigger the coupon. You can even add a lot of coupon restrictions like expiration date, individual use, etc.
Analytics & Insights
With the free version of Retainful, you will be able to send reminders to the registered users who have entered the email during the checkout process and the Pro version offers you an option to collect emails from any visitor when they add items to their cart.
With the analytics dashboard, you will see the stats of the abandoned carts and the recovery rate.
Drag & Drop Visual Email Editor
With Retainful you can customize the abandoned cart email templates. With the drag & drop feature of Retainful you can easily select the desired elements into your email template. Just click on Emails->Email templates->Choose a template or create a new one.
Some of the Premium Features Retainful has to offer are:
Add-to-Cart Email Capture Popups: Collect customer email at the time of adding to cart. This can help recover the cart even if the customer abandon it before checkout
Exit Intent Popups to Prevent Cart Abandonment: When customers try to leave your store, stop them by showing a coupon code, or just collect their email and catch them later.
Countdown Timers to Create Urgency: Give a clear deadline to grab the offer and create a sense of urgency using Countdown Timer
The free edition of the plugin is available from the official WordPress plugin repository.
The premium edition is available in three different plans; Starter, Growth, and Professional plans. Premium plans starts at just $7per year. Here’s a quick comparison between the plans.
Check out the pricing page to learn more about premium plans and features.
Is Retainful right for you?
Now is the time to answer the most important question, whether this tool is the right choice for you.
Abandon carts are a huge problem these days for your WooCommerce stores. Retainful will help you recover abandon carts and retrieve the lost sales. The customers can also become repeat purchasers because of the next order feature that it offers. If you want to implement some tried-and-true strategies for getting more revenue from your store, Retainful is definitely the right choice for you!
Retainful scores a solid 4.5 out of 5 ratings from our review experts. Here’re the details:
|Ease of Use||4/5|
|Value For Money||5/5|